Glove Retail Powerpoints

Art direction
Motion Graphics
Brand & Identity
About the project

Enhancing Glove Retail’s Sales with Cohesive and Impactful PowerPoint Presentations

Glove Retail supplies, produces, and installs modern retail solutions to a wide range of customers in 11 European countries. They have over 17 years of experience in this field and know how to maximise advanced technology for marketing, security, and digital purposes. The retail sector’s dynamic nature makes it a fiercely competitive industry.

Many retailers have chosen Glove Retail to help them stay ahead of competitors by managing customer demands and tracking consumer trends. PowerPoint Presentations (PPT) are a key part of Glove Retail’s sales and marketing campaigns. They use custom PowerPoint designs to promote and explain new concepts and solutions to existing customers.

Glove Retail approached us about creating effective PowerPoint presentations for sales teams. They wanted professional, high-quality templates that could proactively engage target audiences and help lead to conversions. Glove Retail's diverse portfolio meant each custom PowerPoint design must perform on merit. But they also had to gel with other PPTs to maintain consistency and brand identity.  

We had to establish the story and art direction for each solution. Some concepts had existing PPTs that required updates. Others needed presentations created from scratch. All designs were to be combined with Glove Retail’s branding for cohesive sales materials.

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The solution

The sheer volume of retail solutions offered by Glove Retail called for hundreds of custom PowerPoint designs. Some of the presentations needed to match manufacturer or supplier brandings. Others were part of a unique campaign with a separate art direction. We created completely different styles as one-offs for this relatively small number of bespoke requirements.

However, creating effective PowerPoint presentations for sales teams meant most PPTs had to be kept within Glove Retail’s fixed brand identity. We started each design by finding images that were relevant to the solution. Where possible, we would source these from manufacturers but sometimes encountered issues with low-resolution quality.

We also made our own images to add a unique feel to each presentation while maintaining a consistent and cohesive look. We incorporated a lot of infographics, icons, and logos to cut down on text. This accommodated short attention spans as visuals leave a more powerful lasting impression than words.  

We enhanced content further with 3D models of certain products and layouts to illustrate features and applications. Mock-ups were used extensively to show how solutions could be used in various contexts, industries, and environments. They also simulated different variations within the same setting.

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Results

Our custom PowerPoint designs and reworkings of existing templates had a positive impact. Glove Retail could better connect and interact with target audiences through accessible presentations that were much more informative. This meant sales teams spent less time explaining complex products and solutions. Instead, they could focus more on strategy and building strong commercial relationships.

Our PPT aesthetics attracted attention, engaged customers, and seamlessly blended with Glove Retail’s colour schemes, marketing materials, and brand identity. Our strong use of visuals enhanced the audience’s understanding of products such as motion displays, digital stripes, and product-selector devices. Our slide designs also efficiently illustrated product features and highlighted benefits relating to cost, time, and accessibility for both customers and consumers.

We have been creating effective PowerPoint presentations for sales teams for several years. Glove Retail has used our design expertise to make many PPTs that boost sales, save time, and simplify explanations. Our collaboration has led to much success, which is why these services account for a large part of our business relationship.

We continue to work with Glove Retail on custom PowerPoint designs. Their innovative approach to the retail sector complements how we adapt to the ever-evolving business and design landscapes.

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